The ABCs of QR Codes
Everything You Need to Know About QR Codes
QR codes are the easiest way to connect offline audiences to any online destination. Although QR codes were invented nearly three decades ago, they have only gained widespread popularity in the past few years. QR codes are found everywhere, from contactless menus, event tickets, and event product packaging!
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QR codes can link to any digital destination.
How do QR codes work?
QR codes are a lot like the barcodes on products at your favorite stores, just more advanced. Like barcodes, QR codes are machine-readable images. When you scan a QR code, your phone reads the unique pattern and displays the related information.
No app required.
How do you scan a QR code?
Most phones have built-in software that lets you scan a QR code in a few quick steps. Simply open your phone camera, aim it at the QR code, and tap the banner that appears onscreen. If your phone doesn’t automatically scan the QR code, you may need to download the Google Lens app.
A custom QR code in 60 seconds.
How do you create a QR code?
Flowcode makes it easy to create QR codes in a snap. Click the "Create a Flowcode" button, enter or paste any URL, customize the code's design, and download your Flowcode. Now you have a unique QR code to share with the world!
Flowcode wins!
Flowcode vs. Generic QR codes
Flowcodes aren’t your average black-and-white QR codes. They can be customized to fit your style preferences and even display your logo. Unlike most other QR codes, you can update your Flowcode's URL anytime. You won’t need to create and generate a new Flowcode; just update the link through your account.
QR Code Best Practices
QR codes send IRL audience to your online experience.
Instant Connections
Create new connections with QR codes that send your audience to your social media profiles. Your QR code even allows you to instantly share your contact info.
Share Files
QR codes make it easy to transfer and share files. Simply upload any file while creating your Flowcode and access it with a quick scan.
Drive Sales
QR codes can help drive sales for your e-store. Include a QR on your product packaging and marketing materials that links to your website.
Reduce Marketing Costs with QR Analytics.
Learn who your audience is and spend less money marketing your next event!
Engagement Metrics
Real-time performance tracking to see how your audience is engaging with your content.
Media Tracking
Match QR scans and link clicks to each creative. Then see all the data from your marketing channels in one place.
Conversion Data
Optimize your customer journey with full funnel analytics. Track conversions, exits, and abandoned carts.
Custom Flowpages
Mobile-first landing pages built to share all your content and links.
Marketing Pixels
Reengage users who scanned or clicked your codes and pages. Easily retarget across digital platforms.
Contact Collection
Build your audience with our CRM tools and create direct connection points.
FAQ's
What is a QR code?
A QR code, or “Quick Response code,” is a type of barcode that stores information as a series of pixels that can be read by a mobile device. QR codes allow you to connect your audience to a digital destination through their smartphones.
How do you scan a QR code?
QR code scanner apps are mostly a thing of the past. Nowadays, most phones have built-in software that lets you scan a QR code in a few quick steps:
1. Open the camera on your phone
2. Aim it at the QR code
3. Tap the banner that appears
If your phone doesn’t automatically scan the QR code, you may need to download the Google Lens app.
How do you make a QR code?
1. Go to Flowcode.com
2. Enter or paste a URL for your landing destination
3. Customize the QR code design
4. Click ‘Download Code’
What are the benefits of QR Codes?
QR codes let you connect with your audience through their mobile phones. Your QR code can promote your website, send viewers to a promotion, showcase a video, document, menu, or any other digital experience.
How can I use QR codes for my business?
QR codes have become a popular tool for marketers because of the versatility they offer. You can set a QR code to scan to almost any digital experience including:
- A website
- Customer contact collection
- A menu or order form
- A PDF
- A video, audio track, or blog
- Access Wi-Fi by storing encryption details such as network ID and password
- Sending and receiving payment information
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Unlimited Flowcodes
Create and update an unlimited number of QR codes anytime.
Custom Designed Code
Receive a custom Flowcode, created by our in-house designers to match your brand.
Advanced Analytics
Enhanced analytics to let you see scans by date, day of week, time, and device.
Smart Rules
Use one Flowcode to send customers anywhere you want, anytime you want.
Bulk Code Creation
Save time and create up to 50 Flowcodes at ones, all with different scan destinations.
More Flowpages
Pro members can create 10 Flowpages, our customizable link sharing pages.
Terms
Flowcode is a trademark of the dtx company
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