QR for consumer packaged goods
Build your audience and increase engagement, once scan at a time.
Build customer relationships.
Real-time ROI data.
Used by over 10,000 businesses and 5 million individuals across 100+ countries with proven results.
Boost sales with easy reordering.
Add a code to your packaging that sends customers to instantly reorder.
Real-time engagement data.
Use Flowcode's QR engagement data to learn how to reach your audience, where they are. See how, when, and where your audience is scanning your creative.
Test. Learn. Then test again.
A/B test your campaigns with unique codes to learn where to optimize your marketing spend.
Build your email list.
Send scanners to a contact collection form so you can keep up to date on your latest sales, features, or content.
Get more followers
Add a code to your packaging that sends customers to your social accounts.
QR Code Basics
We've compiled a list of QR code marketing rules, guaranteed to help you boost engagement with your audience.
How other CPG brands drive direct sales with Flowcode.
Connect your customer journey.
Increase engagement with your print marketing with a code that transports customers into immersive mobile experiences.
Connected retail experiences.
Build in-store experiences that connect to virtual and augmented commerce experiences in-store and on-pack.
Drive loyalty and rewards.
Use Flowcode to create instant experiences driving to loyalty and rewards programs for new and existing customers.
Build your newsletter.
Email is still the lowest cost, highest results marketing tool. With Flowcode, you can collect emails and automatically sync to your CRM.
Share all your links.
With Flowpage, you can host all your social links, product videos, and checkout pages all from one, no-code, custom mobile page.
Geo-mapped mailer campaigns.
With Flowcode, you can see where customers are scanning your codes, making your direct mail campaigns, even more targeted.
Why you need Flowcode QR for your packaging
There's a reason why 60% of the Fortune 500 choose Flowcode. Custom-designed codes that never expire. Codes that can be updated to new links anytime. And easy to understand data to see when, where, and how customers are engaging.
Make your videos interactive.
With the Flowcode video tool, we automatically add a code to your video without getting in the way of your creative. No editing required!
Why 60% of the Fortune 500 Use Flowcode.
Try Flowcode FREE for one month
Connect in the offline, get a custom designed code, own your data.
Custom Designed Code
Receive a custom Flowcode, created by our in-house designers to match your brand.
Your Flowcode QR codes have no scan limits and never expire.
Enhanced analytics to let you see scans by date, day of week, time, and device.
Pro members can create 5 Flowpages, our customizable link-sharing pages.
Bulk Code Creation
Save time and create up to 50 Flowcodes at ones, all with different scan destinations.
Create up to 100 Flowcodes with your Flowcode Pro membership.
What is a QR code?
A QR code, or “Quick Response code,” is a type of barcode that stores information as a series of pixels that can be read by a mobile device. QR codes allow you to connect your audience to a digital destination through their smartphones.
What are the benefits of QR Codes?
QR codes let you connect with your audience through their mobile phones. Your QR code can promote your website, send viewers to a promotion, showcase a video, document, menu, or any other digital experience.
How can I use QR codes for my rental property?
QR codes have become a popular tool for marketers because of the versatility they offer. You can set a QR code to scan to almost any digital experience including:
- A website
- Customer contact collection
- A menu or order form
- A PDF
- A video, audio track, or blog
- Access Wi-Fi by storing encryption details such as network ID and password
- Sending and receiving payment information
Are QR codes free?
Most QR codes are free, but they can only receive a limited number of scans and their URLs cannot be updated after the fact. With Flowcode, your first 3 QR codes are free, last forever, and can be updated anytime.
How do QR codes work?
All newly released smartphones have built-in QR readers so there’s no longer a need to download a QR reader app. Simply open your smartphone’s camera, point it at the code, tap the dropdown banner, and you’ll be taken to the QR code’s scan destination.
Can I track how customers are engaging with my QR codes?
Yes! Flowcode Pro offers advanced analytics that lets you see scans by time of day, date, day of week, and device type. Check out Flowcode Pro's other great features.