4 Benefits of Using QR Codes for your Business

June 1st, 2020 · 3 minute read

qr codes

QR codes have been around for years, adorning everything from posters to product packaging. Previously, they were cumbersome to handle: users had to download a special app to scan them, they could only store text strings, and they couldn’t be changed after the fact. 

Enter Flowcode. These codes are designed for total flexibility, quick scanning, and almost any marketing purpose you can imagine. Below are the advantages of Flowcode that a QR code cannot provide. 

What are the Benefits of Using QR Codes?

1. Multiple Uses Beyond URL Links

While all QR codes can send someone to a URL, most don’t allow them to create a calendar event, listen to a song, request money, take a survey or link to any social media you can imagine.

For example, you can enter your Venmo username and a default amount of money, and anyone who scans your code will be instantly directed to the Venmo app to pay you. This makes Flowcode perfect for freelancers, artisans, small business owners or anyone else who needs to collect money quickly. 

2. Flexible Destinations

You can change the destination of a code or type of destination as much as you want, and the code will never break as long as you configure it correctly. For example, you can generate a code for a landing page, then change it to a YouTube video the following week. This makes Flowcode ideal for marketing uses in which you want to direct real-world customers to see different content with the same Flowcode.

3. Instant Scanning

Flowcode scans remarkably fast at a mere 100 milliseconds. That’s literally less than the blink of an eye. If you’re using Flowcode for marketing purposes, you want to ensure that your customers can access the target destination quickly. Flowcode instantly transport them to wherever you want them to go.

Flowcode uses the user’s native browser to redirect traffic, which is helpful if the user does not have the appropriate app installed. They will still see your social media profile or video. 

4. BONUS: Scan Analytics + Custom Designs

When you create a dynamic Flowcode, you have complete access to link analytics giving you the ability to track the performance of all your Flowcodes. Scan analytics can give you insight to both when and where your codes are being scanned, which can help businesses better understand their customers.

The circular Flowcode design has a much more approachable feel, and has resulted in higher scan rates! Even more, Flowcode can be completely customized with your brand icons and color, or anything you'd like. Check out our site to see how these look!

Why Flowcode?

Flowcode is much more flexible and intuitive than regular QR codes, and they can play an essential role in your life or business strategy. You can even use them to provide a contact-free experience in wake of the COVID-19 pandemic. Whatever your needs are, you can create a Flowcode to suit them. Click here to find out how you can get started for FREE

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